Go To Market

Expand your business portfolio with new Venture Building solutions, or with new business units within the same company structure. We define and create an autonomous team that brings the new solution to the market.

A new venture in a form a startup or business unit is an efficient way to speed up the corporate cycles once a business idea is validated.​

linea horizontal
Taking advantage of the best of both worlds plus our methodology allow us to be able to boost our execution and obtain results faster so risk is highly mitigated.

Corporation

knowledge
access to market
assets

Peninsula

Methodology
Lean startup methodology
additional support
Additional support from experts in non-critical areas
Management
Management of the validation process and weekly reporting
talent and team creation
Talent and team creation

Test, proof, validate, learn and scale in a real environment with a controlled level of risk.

linea horizontal
Create a truly go-to market team and stop working on non validated hypothesis against the real market.
1. Opportunity

First business hypothesis. Startup scouting

5 months
2. Validation

Problem validation. Business Canvas constantly updated

Go/No-go selection
3. Kickoff

Business unit formalisation. Resource allocation to start

6 to 8 months aprox.
4. BUILDING

Operations lead. Constant market contact

5. scale

Grow phase implementation

A short description of the roles involved in the journey​
Project Lead

Leadership and an all terrain profesional with execution capacity, usually a former entrepreneur with at least on investment round in his shoulders.

specialist

A compliment to the project lead that may change depending on the stage, need or weakness of the lead. Can be a corporate member with required deep knowledge of the core business or the corporate itself.

Operations

Takes care that enough resources are allocated in the projectes during the journey and tracks that deliverables fits with quality and time.

Venture Team

Carefully selected squad of professionals, fully involved in the venture with a relevant equity stake.

Management Partner

Member of the board of directors of Peninsula, involved in those key meeting regarding the understanding of the global innovation strategy of the corporate.

Get in touch!

For more information about our Go To Market solutions, contact us here and talk to one of our experts about your specific business challenge.

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Privacy Policy and Data Protection

Data Protection

  • Purpose: Providing the requested service.
  • Legal Basis: Execution of the contracted service.
  • Recipients: Peninsula will only share your data with your prior unequivocal consent.
  • Rights: Access, rectify, and delete data, as well as other rights detailed below.

Who is responsible for processing your data?

  • Identity: Peninsula Corporate Innovation S.L. (Peninsula)
  • Tax ID (CIF): B 66585613
  • Postal Address: Pier01, Tech Barcelona – Office SA1, Plaça de Pau Vila, 1 – 08003 Barcelona
  • Phone: (+34) 932200093
  • Data Protection Officer (DPO) Contact: -- Not apply

Why do we process your personal data?

At Peninsula (Peninsula Corporate Innovation S.L.), we process the information provided to us primarily to organize, represent, and safeguard the contracted professional activities, ensuring our actions comply with current regulations.

The main purposes for which we may process your data, whether to fulfill statutory obligations, legal obligations, public interests, legitimate interests, or based on your consent, include managing data related to these services.

For processing activities that require your consent and are not necessary to comply with contractual, statutory, or legal obligations, to safeguard public, vital, or legal interests, or to process data based on Peninsula’s legitimate interests—ensuring that such interests do not override your rights and freedoms—you may modify or withdraw your consent at any time by sending an email to [email protected].

No automated decisions will be made based on your profile without your prior and informed consent when consent is the legal basis for processing.

How long will we keep your data?

According to data protection regulations, personal data will be retained as long as they are necessary for their processing purpose and will later be properly blocked while required by competent Public Administrations to address any potential responsibilities arising from processing, until the legal prescription periods established by current regulations expire.

The data will be stored on Amazon Web Services servers and in Pipedrive CRM.

What is the legal basis for processing your data?

The legal basis for processing your data is your customer relationship with Peninsula.

For sending information about Peninsula’s activities, services, and events that may be of interest to you and which are not required for compliance with contractual, statutory, or legal obligations, the legal basis is your consent. However, withdrawing your consent will not affect data processing based on legal obligations.

Who are the recipients of your data?

Data will be disclosed, as required by law, to competent Public Administrations and when necessary to comply with statutory and legal obligations.

Categories of processed data:

The data processed by the data controller may include:

  • Identification data
  • Postal and email addresses
  • Commercial information
  • Financial data for billing

What are your rights regarding your data?

Anyone has the right to obtain confirmation about whether we are processing their personal data.

Your rights include:

  1. Access: You can request access to your personal data.
  2. Rectification: You can request correction of inaccurate data.
  3. Deletion: You can request deletion of data when they are no longer needed for the purpose for which they were collected.
  4. Restriction of processing: You may request to limit data processing; in this case, the data will only be kept for legal claims.
  5. Objection: You can object to data processing for reasons related to your particular situation, except for compelling legitimate reasons or potential claims.
  6. Portability: You can request your data in an automated format to transfer them to another data controller when applicable under the GDPR (General Data Protection Regulation).

Once data is deleted, they will only be retained in a blocked state to comply with legal obligations.

Complaints:
In addition to exercising your rights with the data controller, you may file a complaint with a supervisory authority, such as the Catalan Data Protection Authority at:
   -Address: Carrer Rosselló 214, Esc. A 1-1, 08008 Barcelona
   -Phone: 935 527 800

You may exercise your rights by sending an email to [email protected].

Privacy Policy for Event Attendees

By attending Peninsula’s events, you authorize the recording of photographic and audiovisual content that may feature your image and its live streaming. The recorded content may be shared on any media (TV, press, internet, etc.) and promotional materials (brochures, banners, posters, websites, reports, publications, etc.), as well as any other necessary formats for disseminating the entity’s programs and activities.

This authorization is global and unlimited in time.

It is granted free of charge, and the attendee agrees not to claim any compensation, payment, reimbursement, or indemnification for the use of their image.